pre-recorded TEACHING | available on demand
BRAND SELF-EVALUATION MASTERCLASS
IS YOUR COMPANY'S BRAND NO LONGER WORKING?
Complete this masterclass in about 90 minutes and find out!
You'll learn about foundational brand elements and how to perform a self-evaluation of your organization's branding needs. A free self-evaluation tool is included.
You'll walk away with insight as to whether or not your brand is in need of a refresh, and if so, which brand elements need updating.
Building a great brand takes time and consistency. But how do you know if your brand needs a refresh to achieve your marketing goals?
One of the easiest ways to decide if your brand needs an update is by completing a self-evaluation.
Using our self-evaluation workbook, your answers will help you identify branding weaknesses related to your specific business and jump-start a conversation with organizational stakeholders about how to proceed with updating your brand, if necessary.
You'll walk away from the masterclass with a completed self-evaluation of your brand.
Do you feel…
Like you don't have a clear vision of your company's overall brand?
Unsure how to evaluate your brand's effectiveness?
Concerned that “mission” creep might be diluting your brand?
Unclear about how to communicate your brand clearly to clients and customers?
Indecisive about the next steps for updating your organization's brand?
COMPLETE AT YOUR CONVENIENCE
BRAND SELF-EVALUATION MASTERCLASS
$39
GAIN INSTANT ACCESS TO THE MASTERCLASS VIDEO AND MATERIALS
What can you expect from this MASTERCLASS?
ONE
Review of key components your brand should have
TWO
Explanation of how to use our self-evaluation workbook
THREE
Walk-through to complete your own brand self-evaluation
FOUR
Evaluation of possible next steps and a special rate for professional assistance
HI, I’m
JAIME!
Embellished Brands exists to women to build and lead impactful organizations.
An impactful organization is a small business or nonprofit organization on a mission to bring positive change to the world.
We believe that building a strong brand foundation for your organization is essential because it helps creates clarity and focus for your mission.
Jaime Wright is the Founder and CEO of Embellished Brands (formerly Embellish Marketing). With over 15 years of experience working with small businesses and nonprofit organizations, Jaime is passionate about empowering clients to build better brands!
MASTERCLASS FAQ'S
HOW LONG IS THE MASTERCLASS?
We suggest scheduling 60-90 minutes to complete the self-evaluation process. The video itself is 45 minutes long, and you will pause the video at several intervals to complete a section of the workbook before moving on.
are ANY MATERIALS PROVIDED?
YES! After completing the checkout process, you will receive a PDF document containing instructions and links to the masterclass video and workbook template files.
There are two versions of the workbook (Google Doc or Microsoft Word); the content is the same—simply choose your preferred format to complete the evaluation.
WHAT HAPPENS AFTER THE SELF-EVALUATION IS COMPLETED?
Once you've completed your brand self-evaluation workbook, you and your team will analyze the answers you provided and note where discrepancies exist. Usually, it's those inconsistencies that will show you what needs to be improved in your company's branding.
HOW LONG WILL I HAVE ACCESS TO THE MASTERCLASS AND MATERIALS?
You have lifetime access! Simply download and save the materials to retain access to them.
We ask that you kindly do not share these resources with anyone who is not part of your team. You're welcome to share this page with anyone else who might be interested!
what if my clinic needs help completing this exercise or figuring out our next steps?
I'm here to help! I offer 1-Hour Strategy Sessions during which we can review your workbook, gain clarification where needed, and establish a plan to address your clinic's branding needs.
A discounted Strategy Session rate is available to all masterclass participants.
WHAT IF I WANT ADDITIONAL HELP with MY BRAND evaluation or next steps?
SPECIAL OFFER
Masterclass students will receive an opportunity to schedule a 1-Hour Strategy Session with Jaime Wright to review the results of their self-evaluation and discuss a strategy for moving forward. A discount code for this service is provided inside the workbook.